USA TODAY: Choco Pie-filled balloons launched at N. Korea


Choco Pie-filled balloons launched at N. Korea

Call it Choco-vism. South Korean activists and North Korean defectors launched balloons laden with Choco Pies at North Korea this week after the popular chocolate treat reportedly became the target of a government crackdown. Nearly 200 activists released the 50 large helium balloons carrying 10,000 Choco Pies — a combination of a chocolate-coated cake and marshmallow — across the North Korea border from the border city of Paju, South Korea, on Wednesday, AFP reported. The pies had been distributed to North Koreans at factories in the Kaesong Industrial Complex — where both South and North Koreans work — but after a Choco Pie black market formed, Pyongyang ordered factories to stop handing them out, The Wall Street Journal reported.

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